RAI, DutchToast, AMC Networks International, BBC Worldwide, France 3, and the Walt Disney Company Win Gold Awards at PromaxBDA Europe 2017 Awards

Amsterdam – Mar. 14, 2017 —Teams from Italy and The Netherlands took home top honors Tuesday night at the PromaxBDA Europe Awards 2017, with Italy’s RAI and Amsterdam-based DutchToast winning the prestigious Grand Prix Awards. RAI was named marketing team of the year, while DutchToast was named out-of-house agency of the year.

Other companies winning multiple gold awards Tuesday include France 3, BBC Worldwide, AMC Networks International, and the Walt Disney Company.

The annual awards honor outstanding achievement in entertainment marketing and design created for European audiences. Gold and silver are awarded in categories ranging from funniest promo to outstanding set design.

Matteo Di Pietro of AXN Italy was awarded the association’s prestigious Best New Talent award, recognizing a producer or marketer with less than two years’ experience who is already creating outstanding work.

“Our members raise the bar each year with creative and innovative work that builds brands and drives viewership” said Steve Kazanjian, PromaxBDA President and CEO. “The PromaxBDA Europe Awards celebrate the very best work of the year and we are proud to congratulate the talented individuals and teams who took home the Awards this year.”

British actor and comedian Jeff Leach returned for his fourth time as host of the ceremony, which was held at the historic Beurs van Berlage in the heart of Amsterdam.

Expert panels across Europe deliberated and determined the winners.  The first round of peer judging took place online and in the second round, juries gathered in London, Amsterdam, Paris, Munich and Milan to complete the judging process.

The ceremony served as the final event of the PromaxBDA Europe Conference 2017. The annual gathering brings together entertainment marketing and design professionals working at broadcasters and agencies in more than 30 European countries.

A complete list of winners can be found here: http://j.mp/EUR17-winners

For photos, click here: https://www.dropbox.com/s/8ul3xf5228sw3ft/PromaxBDA%20Europe%20Awards%20photo.tiff?dl=0

About PromaxBDA
PromaxBDA celebrated its 60th anniversary in 2016 and is a member association representing more than 10,000 companies and individuals from major media organizations, marketing agencies, research companies, strategic and creative vendors and technology providers around the globe. With companies and individuals drawn from more than 70 countries, PromaxBDA is a truly international organization uniting the individuals who will pioneer tomorrow’s electronic and broadcast media.

For more information, please visit the website: https://www.promaxbda.org.

About PromaxBDA Europe Conference 2017
PromaxBDA Europe Conference is the annual two-day summit where Europe’s leading media companies and agencies gather for industry-leading insight, strategy, creativity and professional development. It will be held in Amsterdam, The Netherlands on March 13 – 14, 2017. The event attracts professionals from more than 30 countries in the region who attend to share and learn about the latest innovations and strategies in entertainment marketing and design.

PromaxBDA Europe Awards
The two-day conference culminates with the PromaxBDA Europe Awards, the annual celebration of the best marketing and design created for European audiences. The winners were determined by a jury which deliberated in several European cities, including London, Amsterdam, Paris, Munich and Milan.


For further information and accreditation for the conference, please contact:

Jennifer Greene